We are led by Joanna Coles, the chairperson of our board of directors and CEO, and Jonathan J. Ledecky, our president and COO. Ms. Coles was previously the editor-in-chief of Cosmopolitan magazine and the chief content officer of Hearst Magazines. Mr. Ledecky has an extensive track record of involvement in public companies and acquisition vehicles. Mr. Ledecky has been a co-owner of the National Hockey League’s New York Islanders franchise since October 2014. 

We intend to focus our efforts on identifying businesses in the direct-to-consumer and digitally disruptive e-commerce spaces. We expect to target data-driven companies, including those producing infrastructure and software that support such targets’ ability to function with zero friction for their consumers. We also intend to look for businesses which create, produce, own, distribute and/or market content, products and services or facilitate the sharing economy. Growth in these sectors has been driven by new technologies, the expansion of emerging markets, and new consumption habits led by Millennials and “Gen Z” who value experiences as much as “stuff,” health over wealth, and transparency in how something is produced. Some of these sectors may also reflect trends accelerated by the Covid 19 pandemic.

(Note: Northern Star Investment Corp. III upsized its SPAC IPO at pricing on March 1, 2021: 35 million units, up from 30 million, at $10 each to raise $350 million.)