Ultimax Digital aims to combine the element of a video game studio and publisher, known as the Ultimax Game Studio,  with a marketplace for Non-Fungible Tokens (NFTs), known as the Ultimax NFT Marketplace, along with an NFT creation middleware developer, known as the Ultimax NFT Toolkit, and an NFT studio that produces NFTs to sell in our Ultimax NFT Marketplace, known as the Ultimax NFT Studio, and a payment-processing platform. (Incorporated in Delaware)

Our experienced team of video game industry veterans has successfully acquired the publishing rights to two high quality franchise video games. We have successfully launched our first game, Geminose – Animal Popstars (“Geminose”) on a worldwide basis. This is a kids’ game for the Nintendo Switch, aimed at ages 5 to 12. The game features 10 international animal musicians and 20 original songs. U.S. retail price: $39.99 – Geminose is sold through U & I Entertainment, a video game wholesale distributor, to retailers, including Amazon, Target, Walmart and GameStop in the U.S., and Game.co, Argos, E.Leclerc, Micromania, Cultura, Media Market, Game.es, FNAC, Xtralife, 472Play, Proshop and Gamezone in the European Union. Nintendo sells a download only copy of Geminose on its eShop.

Our second game, StoneHold, is now available in a public beta version (Free to Play or F2P version) on the Gamers First platform. It will be more widely launched in the first quarter of 2023. This is a fantasy game in the genre of Multiplayer Online Battle.

Non-Fungible Tokens or “NFTs” are a rapidly growing use of blockchain technology to securely record the ownership of digital assets such as digital art. NFTs have been covered extensively by the media, including a feature article about the use of NFTs in selling artwork that appeared in The New York Times Magazine on May 12, 2021.

Our retail NFT strategy mimics the age-old trading card model. We are actively designing and developing the Ultimax NFT Marketplace for original sales of NFTs. The Marketplace will allow Ultimax and third-party content owners to create NFT-based trading cards for characters in their video games, and in the case of artists and comic book publishers, NFTs based upon their art and characters.

While other current NFT ventures are implementing Sotheby-type auctions for NFTs, we believe that strategy will produce hit or miss results, leaning heavily towards miss and making it hard to both predict and sustain revenue. Instead, we are focused on introducing digital collectibles to a wider audience, in a way that is reminiscent of the way concert tickets are sold. The NFT Marketplace is set to launch in the first quarter of 2023.

**Note: Revenue and net loss figures are for the 12 months that ended Sept. 30, 2022.

**Note: The prospectus says that Ultimax Digital had no revenue for the nine months that ended Sept. 30, 2022, as well as for the two previous years (the year ended Dec. 31, 2021, and the year ended Dec.31, 2020) for this reason: “The company was still developing its product line and had yet to launch any products.” 

(Note: The pricing date for Ultimax Digital Inc.’s IPO is “to be announced,” as of March 1, 2023. Ultimax Digital Inc. cut the size of its IPO by 33 percent in an S-1/A filing dated Jan. 13, 2023, to 1.875 million shares at $4.00, the low end of its previous price range of $4.00 to $5.00, to raise $7.5 million – down from its previous terms of 2.5 million shares at $4.00 to $5.00 to raise $11.25 million. Selling stockholders have also filed to sell 1.875 million shares at $4.00 from time to time. Ultimax Digital Inc. filed an S-1/A dated Nov. 25, 2022, in which it disclosed updated financial figures for the nine months that ended Sept. 30, 2022. Ultimax Digital Inc. filed its S-1 on Sept. 21, 2022.)